PRNewsWire
13 Oct 2026, 13:42 UTC · 1h ago
SOUR PATCH KIDS Declares Halloween is Mischief Season with 13 Days of Mischief
Impact · against what's priced in
The seasonal product launches and Wingstop partnership are immaterial for MDLZ as they align with existing growth targets and do not provide the scale required to drive the revenue acceleration the market currently rejects. For WING, the limited-time flavor provides a modest short-term promotional lift.
- MDLZ+0.00
Already priced in
- The price assumes
long-term company targets of 3–5% organic growth





