JAKKS Pacific, Inc. JAKK

Profile

Sector

Consumer Cyclical

Industry

Leisure

CEO

Stephen G. Berman

Employees

652

Country

US

JAKKS Pacific, Inc. is a global enterprise specializing in the conception, manufacturing, marketing, and distribution of a diverse array of playthings, electronic products, and various consumer goods. The company operates through two primary divisions: Toys/Consumer Products and Costumes. Within the Toys/Consumer Products segment, JAKKS offers a broad portfolio that includes collectible action figures and their accessories, often based on popular intellectual properties; vehicle playsets and related components; and a wide range of dolls (small, large, fashion, baby, infant, and preschool, frequently tied to licenses) with their accompanying accessories. This division also produces private label merchandise, foot-to-floor ride-ons, imaginative play environments like inflatable structures and tents, and wagons. Furthermore, they provide interactive role-playing and dress-up items, along with novelty products for both boys and girls, utilizing both licensed entertainment properties and proprietary brands. Other offerings include children's indoor and outdoor furniture, activity tables, room decor, kiddie pools, seasonal recreational items, outdoor activity toys, and junior sports equipment, such as specialized balls, sport sets, and toy hoops. The Costumes division focuses on Halloween and everyday costumes suitable for various age groups, leveraging licensed and proprietary designs, alongside complementary Halloween accessories. JAKKS Pacific distributes its offerings globally through its internal sales force and independent representatives to an extensive network of retailers, including major toy and mass-market chains, department stores, office supply outlets, drugstores, grocery stores, club warehouses, dollar stores, specialized toy boutiques, and wholesale partners. Founded in 1995, the company maintains its headquarters in Santa Monica, California.