NASDAQ
1.77USD
-0.31 (-14.90%)
We have scored 5 news catalysts on Direct Digital Holdings, Inc. (DRCT) over the past 12 months. The biggest single-day move next to one of them came May 6, 2026, when DRCT closed +19.7%: “Orange 142 and Emerald Isle Realty Earn Gold and Platinum at 2026 Hermes Creative Awards for Search and Social Excellence”. Coverage across the window leans mixed (average ticker sentiment −0.06). Most of the impact sits in sector technology and sector financials.
Dots are scored news catalysts — size = impact, color = sentiment. Tap one to read it.
Market cap
1.3M
P/E
—
EPS
—
Beta
5.27
52W range
1.64-113.74
Day range
1.75–2.07
Open
2.05
Prev close
2.08
Volume
56.7K
Avg volume
133.4K
Dividend
0.00
IPO
2022-02-11
Daily OHLCV with SMA overlays and session pivots. Draw your levels and trendlines on it, or ask the AI analyst what the price is reacting to.
Suppliers, customers, partners and competitors, derived from what the news actually says about Direct Digital Holdings, Inc. — not a sector bucket. Click an edge to see the articles that established the link.
Latest scored catalyst for DRCT: .
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Direct Digital Holdings, Inc. operates a comprehensive, full-service programmatic advertising platform, managing the entire digital advertising workflow from conception to execution. This sophisticated platform is specifically designed to deliver cutting-edge advertising technology and optimize campaigns using data-driven insights. It primarily extends these crucial services to segments of the digital advertising market—encompassing both advertisers (buy-side) and publishers (sell-side)—that have traditionally been overlooked or operate with suboptimal efficiency. The firm serves a diverse range of industries, including travel, healthcare, education, financial services, and consumer products, with a significant focus on assisting small and medium-sized businesses. Established in 2018, the company maintains its corporate headquarters in Houston, Texas.
