Zacks Investment Research
28 Sept 2026, 22:51 UTC · 1h ago
Verdict
Headline leans bearish. We score PG +0.20 across three claims.
Score contradicts the headline.
Leans bearish
From its wording — no explicit rating
+0.20slightly bullish
What the story claims
3 claims · scored −1 bearish … +1 bullish · 0 new · 3 priced in
Procter & Gamble is expected to report earnings of $1.89 per share on October 22, 2026, a 5.03% year-over-year decline.
Priced inconsensus estimate for upcoming report
So whatThe projected EPS drop contrasts with a forecasted 1.33% revenue increase, suggesting a potential margin squeeze in the next print.
More negative than 85% of claims this week
Zacks Consensus Estimates project full-year earnings of $6.99 per share and revenue of $88.63 billion.
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5 related stories
More positive than 56% of ticker scores this week
Scored by the NIS engine · methodology.
Top 3 movers · tap to explore
Priced instanding consensus estimates
So whatThe 1.45% EPS growth for the full year implies a recovery is expected following the projected Q3 decline.
More positive than 54% of claims this week
Procter & Gamble's stock closed at $148.95, gaining 1.86% in the most recent session.
Priced inreport of previous trading session
So whatThe stock outperformed the S&P 500's 0.77% loss, indicating defensive rotation by investors.
More positive than 45% of claims this week
Which stocks this story touches
More positive than 56% of ticker scores this week
The stock recently outperformed the S&P 500 and the Consumer Staples sector, though it has a neutral 'Hold' rank.
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1h ago
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PG hasn't traded since this ran. Last close $149.04 (Sep 28); the reaction starts at the next open.
PG chart →