On shares tumble 19% after sportswear brand misses quarterly net sales estimates

Impact · against what's priced in

The news is marginally negative for Nike as it confirms the persistence of competitive pressure from premium brands, though it does not fundamentally shift a valuation already based on a trough-year. On Holding's revenue miss and cautious guidance represent a significant shift in growth expectations for the company, while Adidas remains under pressure from market share losses.

NKE−0.10

Already priced in

The price assumes

Running's five quarters of double-digit growth