24/7 Wall Street
25 Sept 2026, 13:42 UTC · 1h ago
Verdict
Headline takes no side. We score NKE −0.90 across five claims — strongly bearish.
−0.90strongly bearish
More negative than 90% of ticker scores this week
What the story claims
5 claims · scored −1 bearish … +1 bullish · 4 new · 1 priced in
Bank of America downgraded Nike to Underperform and lowered its price objective to $30.
Newpublished 2026-09-25, refers to today's stock drop
So whatThe $30 target implies a further ~15% downside from the current $35.18 price.
More negative than 99% of claims this week
Bank of America expects Nike's sales recovery to arrive a full fiscal year later than previously anticipated.
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5 related stories
Scored by the NIS engine · methodology.
Top 2 movers · tap to explore
Newpublished 2026-09-25, refers to today's stock drop
So whatDelayed revenue recovery suggests a contraction in the near-term EPS estimates for FY2027.
More negative than 95% of claims this week
Nike's earnings outlook now depends heavily on gross margin expansion and cost control by the incoming CFO.
Newpublished 2026-09-25, refers to today's stock drop
More negative than 77% of claims this week
Dick's Sporting Goods rose 2% and On Holding held flat following the Nike downgrade.
Newpublished 2026-09-25, refers to today's stock drop
More positive than 52% of claims this week
Nike CEO Elliott Hill noted on June 30 that sell-through in Sportswear and Jordan Streetwear remains challenged.
Priced inearnings call dated June 30
More negative than 70% of claims this week
Which stocks this story touches
More negative than 90% of ticker scores this week
Bank of America downgraded the stock to Underperform, citing a delayed turnaround, weak demand in China, and poor product innovation.
More positive than 65% of ticker scores this week
Shares rose 2%, suggesting the current athletic market selloff is specific to Nike rather than a broader sector problem.
More positive than 54% of ticker scores this week
The stock remained flat to slightly positive, indicating resilience despite its rival Nike's decline.
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The Motley Fool
11h ago
More positive than 55% of relationship scores this week
[b_to_a] Dick's Sporting Goods acts as a key retail channel for Nike.
More positive than 55% of relationship scores this week
[a_to_b] Dick's Sporting Goods is described as a key retail channel for Nike products.
−0.6%
Price agrees with the score
$35.77 vs $35.99 close before publication (Sep 24) · not market-adjusted
NKE chart →
