PRNewsWire
22 May 2026, 21:33 UTC · 1w ago
Memorial Day Weekend Just Got More Flavorful With Wingstop's New $1-Per-Wing Bundles
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PRNewsWire
22 May 2026, 21:33 UTC · 1w ago
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Story key points
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Wingstop is launching a limited-time nationwide promotion offering wings at a flat rate of $1 per wing for bundles of 10, 20, or 30 wings through May 26, 2026. — Aggressive value pricing typically drives short-term traffic and volume, though it may temporarily compress margins.
+0.20Wingstop generated over $5 billion in system-wide sales in fiscal 2025. — Confirms the company's current scale and financial baseline, supporting its position as a major player in the QSR space.
+0.10Ticker attribution
Model heads
The company is launching new value-driven bundles and a new loyalty program to drive customer engagement and sales.
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