CNBC
30 May 2026, 12:00 UTC · 22w ago
Investors and labels are buying into the growing South Asian music business in the U.S.
Impact · against what's priced in
Warner Music Group is strategically positioning itself to capture a high-growth, untapped demographic via the 5 Junction joint label, representing a concrete move into South Asian music. Spotify benefits from the validated scalability of this asset class, though the growth trends are broad industry tailwinds.
- WMG+0.40
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